What I learned from my own journey-1

When I go shopping, I often encounter the same sight. Clothes that look like replicas of each other… Only the colors have been tweaked, the texture slightly altered. But at the core, it's always the same patterns, the same habits. I've heard many friends say this silently…

Take it from me, I was like that too...

Silence of Black

Black always gave me a sense of security. It made me less likely to make mistakes. Because black sits on you like an absence… The more you exist, the more hidden you are inside. It made me invisible. And of course, it also provided a touch of elegance. A simple, unassuming elegance. It didn't say, "I'm here," but it did say, "I'm not wrong." It wasn't inviting at all. More like a guest, saying, "I'm here, but I won't be staying long."

For years, I was stuck in the same brands, the same patterns, the same black. I invented a uniform for myself, and then forced myself to wear it. Yet, deep down, there was a part of me that wanted to shine. A light… But black had become the easiest way to hide my light.

I'll admit it: Black was my excuse. It both protected and restricted me. It was a comfort zone, yes, but also a bit of an escape. Because it takes courage to shine. But I put my courage aside and reached for the same color from the closet every morning.

And now I know: Black gave me confidence, but it left me incomplete. Because a person cannot be complete by hiding their own light.

Because clothes are, in fact, the silent language of our souls. They're the barest reflections of our inner worlds, even if we're unaware of it. And our clinging to black often stems from our hesitation to show ourselves, to boldly assert our presence.

The Courage to Be Different

Throughout history, fashion hasn't just been a form of cover-up. It's always been a way to tell a story, to tell the world, "This is who I am." But today, in an era of rapid consumption, clothes have lost their soul. Heartless pieces that quickly sell out of shelves, belonging to no one... Cold to the touch, silent to wear...

My journey began right here. In the heart of Istanbul, on the shores of the Bosphorus, among centuries-old stones, my hands dusted with the dust of old objects. As I wandered through those world's most expensive warehouses, among worn-out pieces no one wanted to see, I occasionally looked up. And there it was… before me, the magical colors of the Bosphorus.

Those colors... They don't dazzle your eyes; they envelop your soul. They call you out of your weariness and into the light. They make you forget all your dead ends. And in those colors, those textures, that light, I realized that nature offers us endless inspiration. Every leaf, every stone, every wave has a different story.

And years later I asked myself:
Why shouldn't we nourish our bodies with this diversity?
Why not magnify our light with the colors gifted by nature?

Partly so that no one would turn around and say, “I have that blouse too” 🙂

Because maybe this is what we need most: To be reminded by the pieces we carry around…
"You are unique. Just like nature."

The Honor of Originality

Every body is unique. Every soul is unique.
But most of the time, we choose to hide that uniqueness. We get lost in the same colors. We get stuck in mediocrity. Yet, this is the greatest injustice that can be done to our bodies.

The body is the home of the soul... It needs to be valued. It needs to be honored. How? By finding your own designs... By choosing your own colors... Because what's truly valuable isn't what looks good on someone else, but what looks just like you on you.

For me, every design isn't just a garment. Every design is a celebration of originality. It carries the colors of nature, whispering of the diversity of the human spirit. The blue of a sea, the green of a leaf, the fire of a sunset—all of them salute what belongs to us, that unique spirit within us.

Because being different doesn't scare you. Being different liberates you.
And man is most beautiful when he is free.